Body Art Quality. Triple-Sifted. Superior Coloring. This is 100% pure, body-art quality henna: The super-fine, triple-sifted texture releases maximum pigment and treatment agents. We use it (and love it) as the magical base to all our hair dye blends. Super Safe, Amazingly Gentle, & Always Looks Natural: Henna (Lawsonia inermis linn) has a natural pigment that leaves hair with a distinctly deep rich orange/red color. It colors the strands boldly yet maintains natural undertones and highlights—use it once and you’ll be a raving fan. It’s been a trusted safe hair color & treatment for over 5000 years. Go for it! Our Henna-Based Hair Dyes Are Your Best Choice: Award-winning herbs are freshly harvested, milled, & sealed—remain rich & potent. Botanicals nourish longer. Pigments saturate deeper.